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Apple iPhone sales appear to have run into a brick wall -- but customers are paying more for the phones they buy. Apple may be grappling with a case of iPhone fatigue -- but it's still getting people to shell out more money for the phones they do buy.  The Cupertino, California, company on Thursday said it didn't sell as many iPhones as analysts expected, and it projected lackluster revenue results for the December quarter. Apple also said it would no longer detail unit sales of its major devices, a reversal from its strategy since first introducing the products. Apple shares dropped about 4 percent on the results and then declined further -- more than 7 percent -- during the company's earnings call after Apple said it would change its reporting structure. On Friday morning, shares were down 6.4 percent to around $207.90.  Apple on Thursday said it sold 46.9 million iPhones in the fiscal fourth quarter that ended Sept. 29, about flat with the 46.7 million sold la

Apple   AAPL -1.66% ’s  three new iPhones  are nearly here ( one delayed release  aside), and they contain some  genuinely groundbreaking advancements . Furthermore, new leaks have now confirmed Apple’s biggest, most expensive model of them all…   Credit goes to both  BGR  and  9to5Mac  who have both broken the news that Apple will scrap its iPhone ‘Plus’ branding and complement the  recently revealed 5.8-inch ‘iPhone XS’  with a 6.5-inch beast called the ‘iPhone XS Max’. And its price will turn heads. iPhone XS and iPhone XS Max renders based on official leaked images CONCEPTSIPHONE Interestingly, both sites reference a pair of sources “familiar with Apple’s marketing plans” (presumably there’s some overlap) and the duo - which have strong track records with their exclusives - are convinced the information is rock solid. The move is surprising given Apple has been condensing its brands under a single name for different sizes (iPad Pro, MacBook Pro, Apple Watch)